Q: At what reading level are the self-care guides Take Care of Yourself and Taking Care of Your Children written?

A: The latest editions of the books are written at a 5th to 6th grade reading level.

Q: Our organization has online health content available, isn't that sufficient?

A: If your organization is serious about delivering health care spending reductions through a sponsored wellness initiative, providing online content is generally not enough:

• These self-care guides contain proven and trusted information that can be referenced by anyone in a household at anytime;
• Self-care guides can effectively direct readers to make informed care decisions - frequently these decisions reduce doctor visits by enabling the reader to treat the problem at home;
• Many households still do not have access to the Internet. This limits your organization's ability to reach your entire population. In addition, it can be difficult for some Internet users to locate websites and navigate to the data that would be most beneficial to them;
• These self-care guides have been designed to be easy to use, even in an emergency. That typically cannot be said about health resources found on the Internet;
• With the increased emphasis on consumer directed health care, a self care guide remains the easiest tool in enabling people to make better-informed care decisions;
• Self-care guides are a tangible way to extend the reach of other health initiatives by offering the book as an incentive or promotional tool. Costomized books take this a step further by strengthening your organizations sponsorship of the program.